Ben Vereen Partners with Blue Faery to Raise Liver Cancer Awareness for Black History Month

Blue Faery: The Adrienne Wilson Liver Cancer Association (Blue Faery) is excited to partner with Hollywood and Broadway legend Ben Vereen on a campaign for Black History Month to raise awareness about liver cancer. Black/African Americans are 1.5 times more likely to get liver cancer than the general population, and incidence rates are rising. Mr. Vereen’s personal experience with type 2 diabetes and hepatitis C, which can both lead to liver cancer, offers an authentic and compelling message to encourage fellow community members to learn more about their risks and the importance of actively managing them. Mr. Vereen was diagnosed with hepatitis C after a blood transfusion and five years ago was able to be cured. He actively manages his type 2 diabetes and has had it under control for over a decade.

The first Love Your Liver Live, A Black History Month Community Event takes place on February 9, 2023, at 6:30 p.m. ET (5:30 p.m. CT/3:30 p.m. PT) and features Dr. Patricia Jones, a leading hepatologist from the Black community in Miami. This free online educational workshop allows community members to learn from a trusted community physician why they may be at higher risk for liver cancer. Media is invited to participate in the online workshop and/or schedule pre- or post-event interviews with Mr. Vereen and/or Dr. Jones.“Liver cancer cases continue to swell in the Black community,” said Dr. Jones,” It is important that community members see doctors and healthcare professionals who understand their cultural perspectives and focus on their unique risk factors. Too many members of our community are dying from preventable diseases, and we have the power to change these statistics.”

What: Live online liver cancer educational workshop and Q&A with Patricia Jones, MD, MSCR, Hepatologist and Associate Professor, Department of Medicine at the University of Miami’s Divisions of Digestive Health and Liver Diseases. This live webinar is educational; it is not intended to offer specific medical advice to patients or attendees.

When: February 9, 2023, at 6:30 p.m. ET (5:30 p.m. CT/3:30 p.m. PT)

Who should attend: Community members and advocates, media, people living with liver cancer or liver disease, family members, and/or caregivers.

Registration: Visit loveyourliver.us to register and get more information on liver cancer. Advanced registration is required.

This event is sponsored by AstraZeneca, Exelixis, Eisai, Merck, and Genentech.

Visit bluefaery.org for more information.